"I know this might sound stupid but…” This is how so many brilliant ideas throughout history have begun. From groundbreaking inventions to award-winning ad campaigns, the genesis of these innovations often came from someone saying a stupid idea, an off-the-cuff remark or even a joke. The problem is, many potentially brilliant ideas are shut down before they can blossom because of our fear of judgment or a workplace culture that quickly dismisses anything unconventional as foolish.
In this interactive session, you will learn practical tools and techniques to generate the kind of ‘stupid’ ideas that lead to brilliant ideas.
Through eye-opening stories and insights, Nicole will reveal how the world's most creative companies build cultures that nurture and embrace creative bravery.
Nicole Velik is a globally recognised creativity and innovation speaker, facilitator, and trainer. As the founder of The Ideas Bodega, host of Creativity Unpacked: The Podcast, and the force behind CreativeMornings Sydney, she’s on a mission to make creativity exciting, accessible, and essential for everyone.
For 17 years, Nicole has helped organisations around the world- from the U.S. to Australia, Asia, Europe and Africa - supercharge their creative potential through workshops, talks and training. Her clients include The United Nations, Nike, Apple, Canva, LEGO, Spotify, Coca-Cola, TikTok, and Google.
Nicole believes creativity isn’t a gift for the lucky few, it’s a skill we all have. Her high-energy sessions leave audiences buzzing with confidence and ready to generate game-changing ideas.
Her podcast, Creativity Unpacked, debuted at No. 1 in the Apple Marketing charts and stayed there for six weeks. Through in-depth conversations with brilliant creatives, Nicole demystifies the creative process, proving that innovation isn’t magic, it’s something we can all tap into.
With a background in advertising as a brand strategist, Nicole worked at Saatchi & Saatchi Sydney and KBP New York City before returning home in 2008 to pursue her passion for building creative workplace cultures. In 2009, she founded The Ideas Bodega, blending her love for ideas, innovation, and empowering people to think differently.Nicole is a sought-after speaker at global conferences, including SXSW Sydney, Vivid Ideas, Ad:Tech, Promax BDA, CreativeMornings, Creative Innovation, CREA, and Emergence Creative. Nicole’s insights on creativity and innovation have been featured in The Australian Financial Review, ABC, CMO Magazine, Media Week, and The Collective Magazine.
For 8 years Nicole has hosted CreativeMornings Sydney - A monthly, global lecture series for the creative industry. Sydney is one of 240 cities around the world to take part.
When she’s not igniting creativity in others, she fuels her own by playing percussion in a 50-person samba band, writing songs, playing guitar, and learning Portuguese.
STEP 1
Download Registration Form
STEP 2
Fill in Registration Form. DO NOT leave anything blank.
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STEP 3:
Email Registration Form to vanessa@gema-asia.org
We will be in touch within 2 business days upon receiving your email.
